The SunGod story -
Nearly 10 years ago when Josh met in a coffee shop with Ali & Zoe, like minded individuals clicked. A couple of photoshoots later, Exell became long term production partners with SunGod. To this day we are creating content, campaigns, new product launches across stills and moving image.
Building on creative ideas, Exell has produced campaigns at home, in the studio and in far flung places (even in the outer stratosphere with the ‘out of this world' campaign). We have helped to grow SunGod visually as they have progressed into one of the hottest startup lifestyle brands in the world, with a recent Crowdcube campaign and valuation of £33m and counting.
Being involved at this early stage enabled us to really integrate into the brand. We created a high end aesthetic enabling SunGod to compete with leading industry brands even at their very early stages.
Find your free - Running campaign and mini docs series
Pace - launch campaign stills shoot
McLaren x SunGod - Lando Norris
Sierras - launch campaign
Still life video and stills
